The Yelp Effect: Why We Can’t Stop Ourselves From Rating Everything


Whether we’re rating hotel rooms or judging other humans (thanks a lot, Peeple), there’s one certainty in this age of online reviews: Everyone’s a critic.

Sourced through Scoop.it from: www.cntraveler.com

Interesting, it’s called the “Mass Wisdom” and “The Ripple Effect”

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